This past Thursday, we had another awesome networking opportunity at Montgomery College, Takoma Park, MD.

I was part of the panel that discussed the importance of networking for professionals and entrepreneurs. In the panel were:

• Gabe Hamda, President & CEO of ICATT;
• Selamawit Tefera, Owner of Sheger Ethiopian Restaurant;
• Surafel Tilahun, Founder & Owner -Sura Investment Consultancy, -ET-POL Global SP.Z.O.O , -Addis Tec – Debol Trading LLC

Gabe is a master of networking. I’ve watched him for years since 2008 as he turns strangers into his friends, partners, and clients. I’ve also learned so many lessons from his natural ability to connect with anyone regardless of background. The audience didn’t take long to recognize that Gabe is the King of NETWORKING.

Selam is one of those few Ethiopian entrepreneurs who succeeded in making the American dream come true by starting with a few hundred dollars in her pocket, ending up owning multiple restaurants, and adding additional investments into her portfolio. Though she shared so many helpful insights and nuggets, one thing that resonated with the audience most was COURAGE in business. She EMBODIES courage and shared some of her bold moves and how they allowed her to advance in her entrepreneurial journey.

Surafel is a visionary who invests both in Ethiopia and the US. On top of taking the initiative to create, together with his colleagues, this unique networking platform, he is a man on a mission. Throughout the event, you could see his passion and determination in his:

1. Opening remark,
2. Unique perspectives in doing business as visionaries, and
3. Closing remark where he emphasized the crucial place faith plays in translating one’s vision into reality.

As a panelist, my focus areas were:

• Making networking a habit even if you prefer introversion like I do. As someone who has a preference for introversion, networking wasn’t within my comfort zone. However, given the critical role it plays in my entrepreneurial success, I kept going out of my comfort zone and doing it even if I wasn’t enthusiastic initially until it became a habit.
• Becoming indispensable in the workplace. In the era of global and local cutthroat competition, economic downturn, and AI, professionals can’t afford to specialize in one thing, especially if it is a technical field. One must develop certain soft skills, become a problem solver, and take the lead outside of his/her job description to survive and thrive in the 21^{st C}
• Developing high-revenue and high-impact skillsets to scale. Among other skills I mentioned in the discussion, networking is critical if you desire to collaborate, increase influence, and scale. Networking isn’t just a mindset thing, though. Almost all people on this planet understand its significance. The problem is that many don’t have the skillsets needed to succeed before, during, and after networking: such as setting goals about why they’re networking and with whom they should network and for what purpose (s); branding and marketing themselves like a pro; selling their ideas or product or service without acting like a sleazy salesperson; closing that ends with a win-win deal for all parties involved; delivering (overdealivering) once getting the deal; followup including getting QUALIFIED referrals and glowing testimonials; etc.

Many people struggle to develop and maintain high character. They may succeed at the front end of networking up to closing. What is the use of investing one’s scarce resources to attend networking events and ultimately get deals if they can’t overdeliver?!

Trust is vital to succeed in any business. It is already hard to earn someone’s trust and make them feel like working and/or doing business with you.

What is the hardest? Delivering your promises!!! One needs to have the character it takes to keep one’s word and follow through on one’s promises… Without character and overdelivering, one is wasting his/her time networking…

Not just in this networking event but in some of the leadership workshops I design and facilitate, such as ‘Interpersonal Communication’ and ‘Collaboration and Coalition Building’, I emphasize the need to be proactive and intentional to sharpen some advanced skills, one of which is networking.

1. Networking doesn’t mean exchanging business cards.
2. It isn’t all about engaging in transactional relationships.
3. It is more than that; it is relevant in all industries and determines our individual and collective success as a person, family, team, and organization.

These days, many government agencies and corporations realize that it is not just their marketing and sales professionals who need networking skills. Their leaders at all levels should also excel in networking with internal and external partners, peers, and stakeholders to expand their influence and build coalitions within and outside their organization.

One person, team, or organization is too little, insignificant, and insufficient to have a meaningful impact in this century… 

As the saying goes: ‘Your network is your net worth.’

Let me know if you need help empowering your team to develop critical skill sets to succeed in:

1. Connecting,
2. Communicating,
3. Collaborating,
4. Turning Conflicts into Opportunities,
5. Building Alliances and Coalitions, and so on… We can design and deliver the right webinars or workshops or engage with you in coaching or consulting services that focus on your needs, goals, and according to your preferences.

Finally, kudos to the organizers. Aklilu did a fantastic job successfully MCing the event. Joseph moderated the panel and came up with thoughtful questions. I am looking forward to attending future events and supporting what you do using my talent and experience.

Like every other networking opportunity, I met good old friends and got acquainted with great future friends, partners, and clients. Looking forward to stay in touch, connect, and potentially partner with you all…

#Networking #Connection #Collaboration #Coalition